Content Creator for the Commerce Undergraduate Society
Video Series Strategy,
Branding & Production
Role
Content Creator & Video Editor
Year
2026
Collaborated with the marketing team to conceptualize a cohesive video series, define branding, fonts, music, and editing style, and deliver polished final videos from initial idea to export.
Revamping Engagement for a Figure Skating Club
During my tenure with a non-profit figure skating association, I recognized a critical need to modernize their digital presence. By pivoting towards high-energy short-form content, we showcased the grace and athleticism of the club in a way that resonated with a broader audience, leading to a significant surge in reach and member engagement metrics.
Role
Content Creator & Video Editor
Year
2024-2025
Before
After
Designing Infographic Reports for Business Communications
Visualizing complex data requires more than just charts; it demands a deep understanding of the audience. For these project, I transformed dense technical data into intuitive infographic reports. By employing simple, targeted language, we ensured that the core message was accessible to stakeholders at every level, not just technical experts.
School ProjectsÂ
Course: COMM 196
Year
2026
Group Project: Business Analysis, Proposal, & Projection Pitch Deck
Collaborated with five of my peers to conduct a comprehensive audit of a fictional business by evaluating operational workflows, financial forecasts, and marketing strategies, culminating in a strategic pitch deck with three key optimizations.
School ProjectsÂ
Course: COMM 101
Year
2026